Introduction For years, businesses focused on one goal: ranking on Google. If your website showed up on page one, you were winning. But search has changed. Today, it’s not just about ranking. It’s about being understood, selected, and surfaced by search engines, AI systems, and voice assistants. That’s where AEO (Answer Engine Optimization) comes in. If your business is only focused on SEO, you’re missing a major part of how customers now find and choose services. What is SEO